Why Security Awareness Month Needs a Sidekick: The Rise of Proactive Threat Hunting
Every October, as pumpkin spice takes over everything, cybersecurity pros gear up for Security Awareness Month. But awareness alone can’t prevent breaches. Enter proactive threat hunting, the hero that turns awareness into readiness by catching risks before they turn into attacks. Because knowing is only half the battle!

Hot Take:
Security Awareness Month is like the pumpkin spice of cybersecurity – everyone’s excited about it in October, but by December, it’s just a faint memory buried under holiday cheer and digital decorations. While awareness is great for the seasonal glow, it takes proactive threat hunting to keep the cyber wolves at bay all year round!
Key Points:
- Security Awareness Month is an annual initiative to promote cybersecurity awareness and responsibility.
- Awareness campaigns are effective but often lose momentum without reinforcement.
- Proactive threat hunting fills the gaps that awareness leaves behind.
- Continuous Threat Exposure Management (CTEM) is a proactive strategy to model and mitigate threats.
- Awareness and threat hunting together create a robust, continuous security cycle.
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