Interpol’s War on “Pig Butchering”: Time to Cut the Hogwash and Show Some Respect!
Interpol’s “Think Twice” campaign urges a move from “pig butchering” to “romance baiting” to stop stigmatizing victims. By focusing on the fraudsters’ manipulative tactics, the aim is to encourage victims to report incidents without shame. It’s a linguistic upgrade—because nobody wants to be compared to bacon.

Hot Take:
Well, it seems like Interpol is beefing with the term “pig butchering,” and they’re not just hogging the mic for nothing! Trading pigs for romance bait, Interpol might just be saying: let’s stop hamming it up and focus on the real predators. So, it’s out with the old, in with the “romantic” new — and here’s hoping victims will no longer feel like they’re the ones being roasted!
Key Points:
- Interpol argues the term “pig butchering” stigmatizes victims and discourages reporting.
- The campaign “Think Twice” aims to educate on cyber-enabled financial crimes.
- “Romance baiting” proposed as a more victim-friendly term.
- Fraud tactics likened to domestic abuse and coercive control.
- Investment fraud made over $4.5bn, with romance scams raking in $652m.
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