Dodging Cyber-Fraud Bullets: How Pets4Homes Outfoxed Scammers with a Double-Barreled Approach

When UK households began mass pet shopping during the pandemic, cybercriminals saw an opportunity. Pets4Homes, a leading pet-classifieds platform, was besieged by scams. CEO Axel Lagercrantz instituted a 24/7 team to ward off these threats, proving that “Combating Pet Classifieds Fraud” requires a blend of cybersecurity and fraud detection. Better together, just like cats and laser pointers!

Hot Take:

Is it a bird? Is it a plane? No, it's super...fraudsters? When UK households started pet shopping in droves during the pandemic, cybercriminals sniffed out the opportunity quicker than a bloodhound. Pets4Homes, a popular pet-classifieds platform, was in the doghouse, dealing with an array of scams and cyberattacks. But the CEO, Axel Lagercrantz, wasn't about to roll over. A 24/7 reactive team was formed, combining fraud and cybersecurity efforts. The result? A drastic drop in fraud attempts. The lesson? Cybersecurity and fraud detection - better together than cats and laser pointers.

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