Apple’s Privacy Drama: Italy Slaps $116M Fine for App Tracking Shenanigans
Italy’s antitrust authority slapped Apple with a hefty 98.6 million euro fine for its App Tracking Transparency policy, claiming it unfairly restricts App Store competition. Apple’s defense? They’re just trying to keep everyone’s data as private as a secret pasta sauce recipe. The company plans to appeal the decision.
Hot Take:
Apple’s privacy feature has been fined for being too… private? Talk about a plot twist! It’s like getting a ticket for driving too safely. Apple might be wishing they had an invisibility cloak for this one.
Key Points:
- Apple fined 98.6 million euros by Italy’s antitrust authority over App Tracking Transparency (ATT).
- The ATT policy requires apps to get user permission before data collection for personalized ads.
- The double consent requirement deemed “disproportionate” by the authority.
- Apple plans to appeal, emphasizing privacy as a fundamental human right.
- Similar fines were issued by the French antitrust watchdog earlier this year.
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