Adidas’ Data Dribble: Customer Info Stolen Again in Latest Security Snafu
Adidas recently discovered that a data breach at a customer service provider resulted in the theft of some customer data. Fortunately, payment details and passwords remain safe, but contact info wasn’t as lucky. Looks like Adidas is running a new sprint—away from hackers!
Hot Take:
Adidas has found itself in a sticky situation where their data security is as see-through as a pair of their mesh running shorts. It’s a good thing they’re experts in bouncing back, given their track record of past breaches. Hopefully, they’ll lace up and sprint toward better security practices before more skeletons tumble out of their athletic closet!
Key Points:
- Adidas disclosed a data breach through a third-party service provider.
- No payment information or passwords were compromised, only contact details.
- The company is actively investigating with cybersecurity experts and notifying affected parties.
- Previous breaches in Turkey and South Korea have also been revealed this month.
- Adidas has a history of data breaches, with another incident reported in 2018.
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